If you are a creator growing your own personal brand, driving traffic to your website from Instagram should be a key part of your marketing tactics. Following these tried and tested tips Tip 1. Add a Link in Your Instagram Bio. This tactic is the most effective way of directing traffic from Instagram to your website, product pages, latest blog, YouTube video etc. Utilise free tools such as Linktree and add multiple links from one landing page. TIP 2. Utilise Instagram Stories

Instagram is an amazing free marketing channel, which you can leverage to build your audience, but the downside being you don’t own your audience and the algorithm decides how many of your followers see the content you’ve worked hard to create. So, if you are a creator, and you sell a product or service through Instagram, it’s important you move your relationship with your Instagram followers onto an email list. Follow these tips to turn your Instagram followers into email su

In today’s age of social media, email marketing is considered to be an outdated method of communication. However, whilst Instagram is an incredible channel for reaching new audiences, building a large and engaged following and even selling, email marketing is still one of the most effective marketing channels for establishing an ongoing relationship with your audience. It’s the most cost-effective marketing channel, particularly for small business owners, start-ups and entrep